In October 2024, Uber Eats released a series of ads involving actor Matthew McConaughey. In one of those ads, McConaughey is seen watching a sports match on TV with American football star Christian McCaffrey while having an Uber Eats delivery on their table.
McCaffrey was munching on the snack he ordered from Uber Eats, but still saying, “Why am I still hungry?”
McConaughey then responds to him, saying, “Because you’re watching football,” elaborating how the game is making him order more food.
“McConaughey and McCaffrey theorize about a conspiracy deep within the heart of football. Once you see it, you can’t unsee it,” Uber Eats stated in the caption.
Now, a big media in Texas, Texas Monthly, has recently released a story debunking what McConaughey said about online food ordering, a debunking scheme that works four ways. Yes, almost like preparing a Peking duck dish.
“There are many reasons we would cross the street to get away from McConaughey before he could unleash a flurry of dopey, paranoid theories at us,” wrote Dan Solomon of Texas Monthly.
The premise of the ad is ‘bizarre’
Texas Monthly started the debunking by saying the ad’s premise is “bizarre.” After the football star popped the question, the media said if a person was McConaughey, they would say because McCaffrey hadn’t touched any of the food they ordered, with the football player saying, “I forgot that,” and grabbing a burger he ordered.
However, Solomon pointed out McConaughey never said this. Instead, “he goes off on his ramble about coded words and a former Chicago Bears defensive tackle’s nickname.” Interesting.
‘Nonsensical’ theory
Secondly, McConaughey’s theorizing appeared “nonsensical” for the media.
“The two men are not eating pancakes or turnovers, which are breakfast foods—because they’re watching games that do not take place at breakfast time,” Solomon went on.
He added how the actor’s theory fell part “under the slightest scrutiny,” questioning why football games tend to sell “the wrong food products with their supposed name-dropping.”
Unanswered question
Thirdly, even if the audience accepts McConaughey’s theory about McCaffrey’s hunger despite the presence of the food on the table, and the incorporation of food words into football terminology, the question “Why would any of this actually make anybody want to buy more food?” still remains unanswered, Texas Monthly pointed out.
‘Shadowy machinations’
“Finally, the very notion that the existence of food-related phrases in football must be the result of the shadowy machinations of Big Restaurant Delivery falls apart under the barest amount of scrutiny. That kind of language is everywhere!” Solomon continued.
However, Texas Monthly has apologized for its position on the ad but insisted that its arguments are “half-baked.”
McConaughey is an award-winning Hollywood actor who has starred in “Interstellar,” “Dallas Buyers Club,” “True Detective,” “The Gentlemen,” “The Wolf of Wall Street,” “Sing,” “The Lincoln Lawyer,” and so much more.
He was born in Texas but has Irish heritage, so it’s no wonder he has that accent in the Uber Eats ad and his movies.