Besides cybercrimes and hacking getting stronger and stronger each day – for no reason – Lyft is brewing up something extraordinary for teenage passengers. If Uber has Uber for Teens, Lyft might have Lyft for Teens. Here’s the report.
Ridesharing services for teenagers
You read that right. Lyft currently has no ridesharing services yet for teenagers. Uber has, which customizes the ridesharing experience when teenagers book a ride. It is available in several countries across the world.
Teenager ridesharing services are not present to spoil kids to use ridesharing apps without limits.
Uber’s official site pointed out, “With a teen account, your teen will have the freedom to request their own rides and order their own meals, all under your supervision.”
So yes, parents are intervening when Uber for Teens is enabled.
This time, Lyft is attempting to compete with Uber with this teenage ride feature.
About Lyft for teenagers
Lyft’s service for teachers is known as Lyft Teen, which matches passengers with drivers who got high ratings.
Since this is also designed to keep teens secure, passcode authentication will be on by default to confirm the passenger rides the right car, Lyft told Ridesharing Forum.
Another layer of safety, these passengers will be automatically prompted to start audio recording. Parents would receive a link to track their teenagers’ trips in real-time, receive updates upon pickup and drop-off, and get the option to communicate directly with the driver when needed.
Lyft Teen, the working title of the feature, will likewise match teens with drivers meeting the “highest standards” on the platform and offer “transparency for parents every step of the way,” Lyft chief executive officer David Risher pointed out too in a statement.
A tactic to win more customers
Lyft’s teen rides feature isn’t only to keep teenage passengers safer, but also a way to win over more customers, and some of these customers may come from Uber.
The teen rides by Lyft recognizes a common practice among parents, who sometimes order rideshare vehicles on their accounts, and they now have the chance to ensure the safety of their children, and not only this, but also prevent app overuse and abuse by these kids.
Lyft has been in subtle competition with Uber, as the rivals also debuted a streamlined version of their apps for the elderly. Young and old finance, you got it.
Furthermore, Lyft is also targeting markets, such as Canada, Puerto Rico, and Europe, just like Uber, via large-scale acquisitions.
Should Lyft push with this initiative, or no? As they say, competition is nice for business, but is Lyft too late? Share your thoughts by signing up for your account here on the Ridesharing Forum site. Keep sharing this story too with your family and friends to get more exciting news!