Time and time again, ridesharing apps are receiving backlash, if not from customers, then from authorities. What’s their issue? Ridesharing Forum has found out that DoorDash has yet been accused again of “misleading its customers.”
DoorDash strives its very best to provide untarnished services for its customers, who only wish to try food they want at home, served readily to them, rather than traveling far away to restaurants just for those.
There are times when these platforms make mistakes, but to mislead customers? Highly unlikely.
Ridesharing Forum picked up this story, saying that DoorDash is “misleading” its customers. If true, this could obviously damage the company’s reputation.
"[Honesty with our] customers is a top priority at DoorDash. All fees on DoorDash, which support the high-quality operations of our platform, are clearly labeled and disclosed to consumers through the ordering process – including a final review before payment. To be crystal clear, DoorDash does not hide fees from consumers or mislead them in any way,” the food delivery app released its official statement.
The Competition Bureau recently filed a lawsuit versus the DoorDash food delivery platform, including its subsidiary in Canada, for a practice they call “drip pricing.”
The business community defines drip pricing as a marketing tactic where a product or service’s full price is not revealed until the later stages of the purchasing process. For instance, when shopping for home goods at a mall. You are shown a price on the tag, but it’s not the price you’ll pay at the counter.
It is a total shame that DoorDash has been accused of such a thing, which it will never do, will it? Now, there’s a lawsuit.
The lawsuit alleges that DoorDash is “misleading its customers by advertising lower prices” different from the time the customer purchases their food and other needs, as what the community has defined the practice.
“The company has been engaging in the alleged conduct for close to a decade, acquiring nearly $1 billion in mandatory fees from consumers,” the Competition Bureau told Ridesharing Forum.
Furthermore, the lawsuit has also alleged that DoorDash makes particular fees appear as if they are taxes, when, in fact, they are not.
They also ask DoorDash to end “the deceptive price and discount advertising; stop portraying fees as taxes; pay a penalty; and issue restitution to affected consumers who purchased food and other items through DoorDash’s platform."
"This application is a misguided and excessive attempt to target one of Canada’s leading local commerce platforms. It unfairly singles out DoorDash, and we intend to vigorously defend ourselves against these claims,” DoorDash added further.
DoorDash is one of the world’s leading platforms for food deliveries and so much more. Find your cravings from your favorite restaurants, and DoorDash will have them for you.
Today, the platform owns the largest market share of 67 percent, compared to Uber Eats at 23 percent, as statistics unfold. They currently have expanded beyond the food delivery space, offering everything from food to flowers, and from beauty products to pet food.
Ridesharing Forum brings you the freshest ridesharing news, among the first in the industry. To stay updated on these discussions, plus more, sign up for your account today.